Baby Sleeps Safe Infant Safety Product Now Available

New product keeps babies sleeping securely on their backs

WILMINGTON, Del. – Parents with newborns can now rest easier as Baby Sleeps Safe, an infant safety product designed to keep babies sleeping securely on their backs, is available for order at Placing infants on their backs while sleeping is a measure the American Academy of Pediatrics (AAP) strongly recommends that may help to safeguard babies against Sudden Infant Death Syndrome (SIDS).

Dr. Jennifer Shu, a pediatrician, author of several books on newborns and a mom, is passionate about helping families build healthy routines for their infants, especially emphasizing good sleeping habits. She said, “SIDS is a very real concern for parents as it is not something that we can predict, but is the most common cause of death in infants between one and 12 months old. That is why it is so important for parents to follow the guidelines set forth by the AAP, such as placing babies on their backs while sleeping.”

Invented by a mother and perfected by child development experts, Baby Sleeps Safe is a Sleep Panel and Sleep Pouch, made of 100 percent flame-resistant cotton, which work together to position babies on their backs and prevent them from rolling onto their stomachs while sleeping. The Sleep Panel is soft and pliable and is easily secured around a standard-size crib mattress fastened end-to-end with Velcro. The sleeveless and collarless Sleep Pouch allows free movement from side-to-side supporting motor skill development and features a convenient zip-up bottom. The companion pieces attach together by joining the large Velcro patches at the center of the Sleep Panel and back of the Sleep Pouch forming a “T.”

“It’s a fact that babies will move around while sleeping, rolling from their backs to their stomachs as they grow and develop,” states Baby Sleeps Safe President Dr. Vicki Folds, one of the nation’s leading child development experts with 35 years of hands-on research experience and several published child development books to her credit. “We created Baby Sleeps Safe to provide parents with a safe way to secure their sleeping infants by positioning them on their backs.”

Baby Sleeps Safe fits infants up to 9 months and is available in blue, pink, yellow and cream. Those interested can order online at or call (877) 922-1112. Baby Sleeps Safe retails for $39.99 plus shipping and handling.

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Contact: Katie Lennon
Pierson Grant Public Relations
(954) 776-1999, x240