Guy Harvey Releases New Novelty Sock Collection

Proceeds benefit ocean conservation and for every pair purchased a pair is donated to a local homeless shelter

In the sea of novelty socks, the NEW Guy Harvey Sock Collection stands out. More than 30 ocean-inspired custom designs for men, women and children feature the iconic, colorful artwork hand-drawn by Dr. Guy Harvey, one of the world’s most recognized marine wildlife artists and foremost authorities on sharks and ocean conservation.

Guy Harvey Inc. is pleased to announce a new licensing partner with DivvyUp, a Tallahassee, Florida based company. The socks are available at and and are priced at $20 per pair. Proceeds from sales benefit the Guy Harvey Ocean Foundation (, the non-profit that is dedicated to saving the seas, supporting groundbreaking research and helping foster the next generation of ocean conservationists. In addition, a pair of socks will be donated to a local homeless shelter for each pair purchased.

“This is a welcomed new category addition to the existing Guy Harvey brand of product offerings and a perfect gift for everyone that will have an impact on two incredible causes,” said Jane Tebbe-Shemelya, Chief Revenue Officer at Guy Harvey. “Adding socks to our assortment fits strategically into the Guy Harvey lifestyle brand and we found DivvyUp to be the right partner with manufacturing in Florida. We want these socks to be a conversation-starter to help spread the message of ocean conservation and to benefit those living in homeless shelters.”

Guy Harvey is a global lifestyle brand featuring apparel, footwear, accessories, home, pet products and merchandise designed with marine wildlife art that is unmatched in authenticity and visual appeal. A portion of the proceeds from all Guy Harvey sales benefit the GHOF.

Since 2014, DivvyUp has donated more than 880,000 pairs of socks to local homeless shelters across 45 states in the U.S. The company works directly with shelters to provide durable and comfortable socks to those who need it most.

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