A marketer that may be a symbol for those whose sales surge in the summer is the American Dairy Queen Corporation, a division of Berkshire Hathaway that has 6,450 Dairy Queen stores in 27 countries. A campaign to begin on Tuesday for the American market, where Dairy Queen has about 4,800 restaurants, has one goal:...Read More
The new DQ® S’mores song takes center stage in the launch of smoresong.com to celebrate the return of the S’mores Blizzard® Treat MINNEAPOLIS—The blockbuster S’mores Blizzard® Treat is back in town and to celebrate the Dairy Queen® system, part of Berkshire Hathaway (NYSE: BRK.A and BRK.B), today launched smoresong.com, an interactive website of all things...Read More