As Peyton Manning, along with the rest of the Denver Broncos, makes his way to the Big Game, he will be bringing what has become a signature word in his cadence: “3, 7, 3,7 hut, hut, OMAHA, hut.” It’s certainly generated priceless publicity for Omaha. It’s been a topic of discussion on ESPN, numerous radio...Read More

Post by Pierson Grant Public Relations. By: Jane Grant The IPREX global meeting of member public relations firms was in Shanghai this year and Maria Pierson and I were able to attend. Here are several top-line observations of China: 1. Every observation is related to China’s population of 1.3 billion. Shanghai, where the conference took...Read More

Internet marketing division of Pierson Grant PR creates successful Instagram contest FORT LAUDERDALE (April 12, 2013) – The Marine Marketers of America recently awarded its prestigious Neptune Award, recognizing excellence in marine marketing, to High Impact Digital, a division of Fort Lauderdale-based Pierson Grant Public Relations, for the best social media campaign. High Impact Digital...Read More

By Maria Pierson Athletes have been making news for all of the wrong reasons over the last few months. While that’s not necessarily an anomaly, it did cause many to question how Lance Armstrong, Manti Te’o and Dan Marino handled their newsworthy confessions. In fact, because the Dan Marino story became hot news in South...Read More

Whether it’s the Oscars, the Nobel Prize or recognition by a local organization in your hometown, award nominations are an important component of the public relations and marketing mix and can deliver valuable business-building benefits. Submitting award nominations is a public relations tactic that we recommend to clients as a great way to generate positive...Read More

Social media is not about tools; the tools are merely facilitators of the message. They are important components of any social media strategy and enable us to create impactful content, but they can also be a repetitive time-sink. There are a variety of tools that allow cross-platform posting of content, pre-scheduling of content and other...Read More

I’ll start off by saying social media are here to stay. We are well past the beginners and honeymoon stage at this point. Your customers are using social media, and more importantly your competitors are. It’s never too late to get started and you must start somewhere. Let’s talk about five components for getting started...Read More

On a beautiful sunny day in South Florida, I carved a few hours out of my family’s busy weekend to take my two children, ages 11 and 8, to the grand opening of the new Young At Art Museum in Davie. My kids were unsure of what to expect, and I wondered whether or not...Read More

LinkedIn can be a powerful tool in your arsenal for professional networking and employment opportunities. It’s also very crowded, as potentially millions of people use it on a daily basis. It’s imperative that you stand out from the crowd, especially if you’re using LinkedIn to seek employment opportunities. Let’s talk about five ways you can...Read More